It isn’t downtown, it’s better. When Target Corporation moved thousands of employees to the suburbs, they needed incentives to help employees feel engaged, supported and balanced. Incorporating the Target brand, integration of technology and flexible spaces for focused work as well as collaboration, were some of the key drivers for the expansion. Chock full of amenities, a cafe, a great hall, coffee shop, outdoor patio, training center, even a credit union are linked to Wi-Fi so work can happen anywhere.
The two new eight-story office towers total 720,000 SF and are the final phase of a 340-acre campus started back in 1999. Our design team was challenged to connect the new with the existing. A bold 150-foot tall red blade heralds a new entry point for the campus. The exterior reflects a contemporary style, symbolic of the corporation’s respect of form and simplicity, with geometric planes of warm-toned brick and metal facades.
Building a relationship with nature from the inside-out was another significant driver. Connections are created through carefully framed views to the interior courtyard and Target Hall, a grand gathering space with a variety of seating and work options. The native prairie landscape and quiet humming of the site’s 600,000 honey bees greet staff and visitors as they explore the campus, boasting miles of multi-use trails.